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The purpose of emotion management is to build brand and create a sustainable competitive advantage. This book emphasizes the value of emotions and explore mental behavioral and emotional dimensions that affect consumers of all age groups, societ[...]
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Huong Ha, Auteur ; Christopher Laszlo, Directeur de publication ; Robert Sroufe, Auteur | New-York : Business Expert Press | Business advantage collection | 2014
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Suitable for managers who want to know how to better function in Islamic business environments from a management perspective, this book includes topics such as; Islamic ethics, marketing, leadership, and human resource management from an Islamic[...]
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This is a must-read for anyone trained in traditional process improvement or business architecture. In surprisingly clear language this book lays out the essentials of service thinking, and how the service paradigm transforms the way in which or[...]
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William H.A. Johnson, Auteur ; Diane H. Parente, Auteur ; Johnny Rungtusanatham, Editeur commercial | New-York : Business Expert Press | Supply and operations management collection | 2013Projects have become the de facto method of implementing business strategy and operations. As such, understanding how projects relate to business strategy and managing projects strategically is increasingly important to effective and efficient b[...]
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Kemi Ogunyemi, Auteur ; Olivier Laasch, Directeur de publication | New-York : Business Expert Press | 2013
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The book offers an introduction to cross cultural management through an exploration of the major theories that have been developed in the fields of business anthropology and international management. An introduction to the concept of culture w[...]
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Timothy J. Kloppenborg, Auteur ; Laurence J. Laning, Auteur | New-York : Business Expert Press | 2012
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Paul Rouse, Auteur ; William Maguire, Auteur ; Julie Harisson, Auteur | New-York : Business Expert Press | Managerial accounting collection | 2011Revenue management is concerned with maximizing revenue flows while controlling costs. This is a new management framework combining conventional management accounting concepts and methods with notions of yield management, pricing, and process ma[...]
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Paul Rouse, Auteur ; William Maguire, Auteur ; Julie Harisson, Auteur | New-York : Business Expert Press | Managerial accounting collection | 2011Revenue management is concerned with maximizing revenue flows while controlling costs. This is a new management framework combining conventional management accounting concepts and methods with notions of yield management, pricing, and process [...]
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Ronald J. Huefner, Auteur | New-York : Business Expert Press | Managerial accounting collection | 2011his book will present the topic of revenue management from a managerial accounting and financial management perspective. Its audience includes finance and accounting executives and managers, CPAs and consultants, and MBA and EMBA students and fa[...]
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Process Mapping & Management is a 10-chapter book comprised of three sections: Process mapping mechanics, process improvement analysis, and process redesign and justification. Written for executives and graduate students the text offers practica[...]
