| Title: | Doing research in business & management : An essential guide to planning your project |
| Authors: | Mark Saunders ; Philip Lewis |
| Material Type: | Book |
| Publisher: | Prentice Hall, 2012 |
| ISBN (or other code): | 978-0-273-72641-8 |
| Size: | 232 p. |
| Languages: | English |
| Class number: | 222.13 (Communication écrite) |
| Descriptors: |
[Management] AUXILIARY DESCRIPTOR > METHODOLOGY [Management] RESEARCH AND DEVELOPMENT > RESEARCH |
| Abstract: | Doing Research in Business and Management brings the theory and techniques of research methods to life and covers all of the areas of research, from a review of secondary data or literature, or writing a research proposal, to completing an entire research project. The book is written for students on undergraduate and postgraduate degree programmes in business, management or related disciplines. |
| Contents note: |
1- Choosing your research topic
2- Reviewing the literature 3- Managing the research project 4- Using secondary data 5- Choosing your research design 6- Collecting data 7- Analysis data 8-Writing and presenting the research proposal |
Copies (2)
| Barcode | Call number | Media type | Location | Section | Status |
|---|---|---|---|---|---|
| 00161000265504 | 222.13 SAU | Ouvrage | XL Library La Rochelle | Mathematics-Information | Available |
| 00161000330134 | 222.13 SAU | Ouvrage | XL Library Tours | Mathematics-Information | Available |
