| Title: | Consumer behavior |
| Authors: | Michael R. Solomon |
| Material Type: | Book |
| Edition statement: | 10th ed. |
| Publisher: | Prentice Hall, 2012 |
| ISBN (or other code): | 978-0-13-267184-2 |
| Size: | xxiii, 614 p. / col. ill. / 29 cm |
| Languages: | English |
| Class number: | 122.94 (Comportement du consommateur) |
| Descriptors: |
[Management] MARKET RESEARCH > CONSUMER > CONSUMER BEHAVIOR |
Copies (1)
| Barcode | Call number | Media type | Location | Section | Status |
|---|---|---|---|---|---|
| 00161000242792 | 122.94 SOL | Ouvrage | XL Library La Rochelle | Marketing | Available |
