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TOUR/ 58-0 Tourisme généralitésOuvrages de la bibliothèque en indexation TOUR/ 58-7 (53)
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ouvrage
Jean-Marie Furt, Auteur ; Christine Pagnon-Maudet, Auteur ; Tan Vo Thanh, Auteur | Paris : Ellipses | 2021Futur créateur ou repreneur d'entreprise, entrepreneur désireux d'étendre votre activité touristique ou hôtelière, étudiant spécialisé dans les domaines élargis du tourisme et de l'hôtellerie, ou tout simplement curieux de mieux comprendre un [...]
ouvrage
La question de l'innovation dans le tourisme ne s'est pas posée pendant longtemps. Dans un monde contemporain touristique et dans une société à la recherche de nouvelles sources d'inspiration, l'innovation est devenue progressivement un élémen[...]
ouvrage
Pierre Chazaud, Auteur | Voiron (Isère) : Presses universitaires du sport | Les Dossiers thématiques des Presses universitaires du sport, ISSN 1631-9397 | 2020La demande croissante de loisirs de pleine nature nécessite de la part des opérateurs, aussi bien publics que privés, une structuration des services liés aux déplacements, à l'accueil, à l'animation, à l'encadrement, à la promotion, à la comme[...]
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Research, teaching interests and collective industry experiences have led to a strong belief that service management theory provides a vital conceptual framework with near perfect applicability in hospitality and tourism. Service Management Prin[...]
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Mariana Sigala, Directeur de publication ; Ulrike Gretzel | Surrey : Ashgate | New directions in tourism analysis | 2018Building on the foundations of Social Media in Travel, Tourism and Hospitality, this volume presents new developments in research theories, methodologies and applications related to the exploitation and impacts of social media in tourism, travel[...]
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Hotel Operations Management provides an up-to-date and comprehensive examination of all aspects of hotel administration from the viewpoint of the hotel general manager. Detailed information addresses the operating departments of a full-service[...]
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L'objectif de cet ouvrage est de découvrir comment concilier les contraintes et les enjeux économiques d'une petite entreprise en optimisant un processus de gestion. Le scénario prend comme base le cas réel d'un hôtel indépendant. Ceci étant , l[...]
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Deriving from a special issue on "China Watching" (Journal of China Tourism Research), this book presents the readers with a collection of seven independent research reports that adopt cross-cultural communication and cultural studies approaches[...]
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Michelle McLeod, Directeur de publication ; Roger Vaughan, Directeur de publication | Londres New-York : Routledge | 2015The receipt of knowledge is a key ingredient by which the tourism sector can adjust and adapt to its dynamic environment. However although its importance has long been recognised the fragmentation within the sector, largely as a result of it [...]
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Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events c[...]
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One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject. It is written in an engaging style that assumes no prior kn[...]
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For non-accountant hospitality managers, accounting and financial management is often perceived as an inaccessible part of the business. Yet having a grasp of accounting basics is a key part of management. Using an 'easy to read' style, this bo[...]
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Sam Huang Songshan, Auteur ; Michael Sun Xuhua, Auteur | London, England : Routledge | Routledge Contemporary China Serie | 2014While economy or budget hotels have been popular in western countries since the end of the Second World War, they have only emerged as a sector in their own right in China since the mid-1990s. Indeed, as a new service industry sector, economy ho[...]
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Kim Hoque, Auteur | Londres New-York : Routledge | Routledge research in employment relations | 2014Over the last decade, human resource management has come to be viewed as the dominant paradigm within which analyses of the world of work have been located. This volume examines the nature and assesses the impact of HRM within a highly under-res[...]
